Darwin’s Mile

By: Gustav Hoiland

Mar 07 2013

Category: architecture

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Aperture:f/5.6
Focal Length:24mm
ISO:1600
Shutter:1/59 sec
Camera:Canon EOS 5D Mark III
Newbury Spaces

Hundreds of equations, compartmentalized beings, competing for the almighty dollar and thus their own survival. Ancient retailers strut their stuff alongside new mutations. Genuses of luxury and thrift. Phylum of service and material goods. A rambling writer with an admitted flimsy grasp on the definitions and proper uses of categorical words pertaining to species identification.

What it is is a mile of storefronts on both sides of the street. Rents can be heinously high, but of course revenues can be too. Laggards are soon fossilized and forgotten. LLCs packing up their entire operation and deserting their spaces by dawn are not unheard of – cheaper to dissolve the company and screw the landlord than to operate at a loss.

What I’m toying with is making these boxes look good. Mostly from the outside, for now. Context, flattery, technical excellence, emotion, perhaps even some good old fashioned truth. This street is my walk-commute if I want it to be. Other options include river frontage, high/low-traffic swanky streets, illuminated statue-studded boulevards, and alleyways. Location location location.

And photos.

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